Brown, J., Crosno, J., & Tong, P. IS THE THEORY OF TRUST AND COMMITMENT IN MARKETING RELATIONSHIPS INCOMPLETE?. Industrial Marketing Management (2019)
Crosno, J., & Tong, P. Just going through the motions? An empirical investigation of control, compliance, and performance in franchisor-franchisee relationships. Journal Of Business Research 92 (2018): 360-373.
Tong, P., & Crosno, J. Are information asymmetry and sharing good, bad, or context dependent? A meta-analytic revie. Industrial Marketing Management 56 (2016): 167-180.
Crosno, J., Dahlstrom, R., Liu, C., & Tong, P. Effectiveness of Contracts in Marketing Exchange Relationships: A Meta-analytic Review. Industrial Marketing Management 92.January 2021: 122-139.
Returns, Risk, and Control in Inter-organizational Businesses. 2019 AMA Summer Marketing Educators' Conference. (2019)
Advances In B2B Research: Putting a New Twist on Established Theories. American Marketing Association Summer Educators' Conference. (2018)
Contractual Agreements and Their Impact on Suppliers' Compliance with Buyers' Change Requests. 2018 ISBM Biennial Academic Conference. (2018)