Pui Ying joins the Department of Marketing as an Assistant Professor, teaching in the marketing analytics area. Prior to joining ISU, she taught at West Virginia University, where she earned her PhD. Pui Ying is an Illinois State alumnus. She earned her M.B.A. at Illinois State University and was a graduate assistant for the Marketing Department. She holds a B.B.A. from Lingnan University in Hong Kong.
Her research focuses on examining principal-agent relationships in business-to-business and sales manager-salespeople contexts. In her spare time, she enjoys swimming, table tennis, and video games.
Ph.D., West Virginia University MBA, Illinois State University BBA, Lingman University - Hong Kong