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Meet the Firms | Marketing Deparment

Meet the Firms

Meet the Firms

Networking, Internship and Job Fair for Marketing

The Illinois State University Department of Marketing is proud to host a Meet the Firms career fair and networking event on Wednesday, September 11, 2019.

Donate today Company representatives will have the opportunity to interact with students who are interested in pursuing careers in marketing analytics, sales, promotions, and other areas of marketing.  Meet the Firms will provide the formality of a traditional career fair plus a more informal setting where company representatives can socialize with interested candidates and discuss the opportunities at their firms.

Illinois State University has an outstanding undergraduate Marketing Program in which students can pursue a general Marketing degree or specialize in one of three sequences: Advanced Marketing Analytics, Integrated Marketing Communication or Professional Sales. We have over 800 students enrolled as Marketing majors.  Our students complete three required courses in marketing, and then additional required and elective courses in the sequences.

  • The Advanced Marketing Analytics sequence provides students with hands-on opportunities to learn data mining and predictive analytics techniques using tools such as SAS, SPSS, R, SQL, and Tableau to solve important marketing-related business problems.  Established in 2015, the sequence and business analytics minor has grown to an enrollment of over 140 students. Ours is one of the few undergraduate marketing analytics programs in the country.
  • Our Integrated Marketing Communication sequence allows students to focus on the coordination of all aspects of marketing communication such as advertising, social media, sales promotion, and digital marketing in an effort to provide a consistent message to consumers.  In addition to foundation and capstone IMC courses, the sequence includes courses on creative strategy and design layout using Adobe Creative Cloud applications.
  • The Professional Sales sequence is consistently listed as one of the top sales programs in the U.S.  The quality of the program is reflected in recent recognition of our ISU student sales team as Overall Champion and one of our students as Individual Champion at the 2019 National Collegiate Sales Competition, the longest running role-play sales competition in the U.S.

Register at the following links to participate in the Fall 2019 Meet the Firms: Networking, Internship and Job Fair for Marketing to be held Wednesday | September 11, 2019, 4:00 – 7:00 pm, in the Brown Ballroom of the Bone Student Center, Illinois State University, Normal, IL.

Register online to participate in the Meet The Firms Night here.

If you have questions, you can contact Dr. Horace Melton, Department Chair at 309-438-7262 or

2020-05-08T12:19:22.096-05:00 2020