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Amit Mahimkar

Assistant Professor
Office
SFHB State Farm Hall Of Business 352
  • About
  • Education
  • Selected Research

Current Courses

MKT 311.001 Marketing & Sales Forecasting

MKT 338.001 Strategic Marketing Management

PhD Marketing

The University of Texas at El Paso
El Paso, TX

Journal Article

Mirroring desire: Narcissism, psychological ownership, and purchase intentions for self-replicated sex robots
Amit Mahimkar.
Journal of Retailing and Consumer Services, 90, 104674, (2026), 10.1016/j.jretconser.2025.104674
Workplace ostracism and frontline LGBTQ+ service employees: tracing the emotional and resource pathways to service sabotage
Amit Mahimkar, John Hadjimarcou, Edward Ramirez.
Journal of Services Marketing, 1-19, (2025), 10.1108/jsm-07-2025-0440
Countering activism from CSR beneficiaries: a typology of strategic responses for firms
Amit Mahimkar, Edward Ramirez.
International Review on Public and Nonprofit Marketing, (2024), https://doi.org/10.1007/s12208-024-00422-9