- Awards & Honors
Prior to joining academia, Dr. Kaufman worked in sales for Nabisco Biscuit Company. In this capacity he managed territories and developed and implemented store level sales promotions. On a Fulbright, he gained international experience working in planning for DuPont in Mexico City and separately as a Thomas J. Watson Fellow spent one year in Mexico interviewing executives and government officials regarding their perceptions of free trade.
At the university he has been a co-director on a U.S. Department of Education grant and was also awarded a Small Business Administration grant to promote international business education at Illinois State University. These grant monies total $250,000. Most recently he has co-created interdisciplinary minors in Business Environment & Sustainability and Analytics.
Through classes and grant sponsored activity, he has consulted extensively with U.S. companies in the following areas: automobiles, packaging, eye-wear, chemicals, agriculture, beverages, medical devices, air filtration, and construction.
Dr. Kaufman's teaching/research interests include Marketing Strategy, International Marketing, Sustainability, and Career Management.
He has received several awards which include the following:
Wilma Jean Alexander Innovation Award (College of Business) (2008)American Marketing Association Prentice Hall Solomon-Marshall-Stuart Award for Innovative Excellence in Education (national) (2008)Outstanding Team Research Award (university-wide) (2012) MBA Professor of the Year (College of Business) (2012, 2017, 2021) and the Amar Kamath Faculty Innovation Award (College of Business) (2012, 2014).
He has presented his research at conferences organized by the American Marketing Association and the Marketing Science Institute and has published research in leading marketing journals such as the Journal of the Academy of Marketing Science, Journal of Marketing, and the Journal of Marketing Research.
338.001Strategic Marketing Management
430.001Advanced Marketing Management
430.002Advanced Marketing Management
285.006Honors Undergraduate Research I
299.002Independent Honor Study
310.001Innovation Consulting Community
410.001Innovation Consulting Community
338.002Strategic Marketing Management
Teaching Interests & Areas
Dr. Kaufman's teaching interests include Marketing Strategy, International Marketing, Sustainability, and Career Management.
Research Interests & Areas
Dr. Kaufman's research interests include Marketing Strategy, International Marketing, Sustainability, and Career Management.